The Evolution and Arrival of the Prevention-First Approach to Cybersecurity

A few years ago, a proactive prevention-based security posture was more an aspiration than a reality. The breakthrough came in 2012, when a group of security thought leaders and data scientists came together to launch Cylance®, introducing a brand-new approach to endpoint defense that leverages artificial intelligence (AI) and machine learning (ML). The endpoint security solution they built, now re-branded as CylancePROTECT®, was uniquely capable of preventing the execution of never-before-seen malware at the endpoint without reliance on signatures or a cloud connection. Today, this prevention-first security approach is both proven and practical. Yet, perhaps out of inertia, some organizations still cling to a reactive approach to cybersecurity that has long since passed its expiry date. Download this brief to learn about the road to prevention-first security!